Gone are the days when slapping a site up was a warranty that traffic will appear from the ether. With competitors as fierce as ever, the "if you build it they will come" mentality just won't cut it. Unlike social networks or paid advertisements, individuals don't stumble upon your site during the course of their typical day to day activities online.
And if you're not ranking on page one, you're missing out on the 97% of web traffic that never troubles to click past the very first page. The simplest way to grow traffic to your website is to inform everybody about it. Print the URL of your website on your service cards and at the bottom of all your marketing materials.
Location a link to your site on your social networks pages and anywhere else you can think about. The most effective way to reinforce your site's online presence and ranking is by utilizing a search engine optimization (SEO) method that focuses on website optimization as well as high quality link building and content.
Individuals see the value you provide and even share it with pals. Paid ads are another way to get your business in front of people who aren't already in your circle. You don't desire to go TOO large with the funnel, so make sure your ads and material are appropriate to the perfect client you desire to draw in.
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